Advanced Energy Solutions: Terrible Salespeople, and Proud of it

Advanced Energy Solutions (AES), a Ballarat-based solar company, is making waves in the renewable energy industry by prioritising honesty, quality, and customer education. (AES) is DMS Electrical’s sister company and was co-founded by Jim and Dan. These two seasoned electricians have over 15 years of industry experience, helping AES redefine how solar solutions are delivered to homes and businesses in the region.

 

Dan and Jim Co-Owners of Advanced Energy Solutions

Jim and Dan, both born and bred in Ballarat, have deep roots in the community and an unwavering commitment to provide top-notch service. “Too many solar companies focus on pushing sales, rather than genuinely helping customers,” says Jim. “I’ve worked for years as a solar installer, and very often the salesperson, who has never been on a roof in their life, makes absurd promises and unrealistic expectations just to get their commission. We don’t want headaches in the future, so we provide honest advice.”

 

Putting Honesty First

At AES, the focus is on giving customers realistic and transparent advice about solar systems. “We believe in educating our clients,” explains Dan. “Every property is different, and not everyone benefits from the same system. Our job is to guide them toward what works best for their situation, not just sell them the most expensive option. More often than not, we have to talk people out of getting a battery, as they simply don’t need it.”

 

This approach has earned them a stellar reputation across the state, where AES has been recognised as the best solar company in Melbourne.

 

From initial consultations to post-installation support, the team is dedicated to ensuring that every customer understands their system’s capabilities and potential savings. AES’s upfront, no-nonsense style has been a breath of fresh air for customers tired of exaggerated claims and high-pressure sales tactics.

 

Solar Expertise Backed by Experience

With over three decades of combined electrical experience, Jim and Dan bring unparalleled expertise to every project. “Being sparkies for so long has taught us the importance of quality workmanship,” says Jim. “We treat every job like we’re working on our own homes.”

 

This dedication to excellence extends to their choice of products. AES only uses trusted, high-performance solar panels and inverters designed for efficiency, and for the best return on your investment. “Unless a customer wants something specific, we recommend the same products that we’d use on our mothers, or our own home” Dan emphasises.

 

If you’re looking for a solar company that puts honesty, quality, and customer care first, look no further than Advanced Energy Solutions. Jim and Dan are ready to help you make the switch to solar—the right way.

Related Projects

On Thursday 28th November, national electrical and communication businesses gathered at the NECA Australia Business Excellence Awards at Sofitel Melbourne on Collins.

At these awards, DMS Electrical Contracting Group was awarded the ‘National Commendation’ in the category ‘Work Health & Safety – Excellence in Action’. Being the only regional Victorian electrical company to win an Excellence Award at these national NECA awards.

DMS Electrical Contracting Group won the award for ‘Work Health & Safety – Excellence in Action’. Being the only regional Victorian electrical company to win an Excellence Award at these NECA Victoria State awards.

Winstar Construction Project

Working with Winstar Construction, DMS Electrical delivered the electrical package for this commercial project which featured an internal modernisation to the existing building as well as the addition of:

– Two Boardrooms.
– Data & communications rollout for the entire branch. 
– Entire branch LED light changeover for more energy efficiency.

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